The fourth report in Watson Wyatt's Communication ROI Study series is available. Bottom line: companies with highly effective internal communication programs are better positioned to keep employees engaged and retain top performers.

Of the organizations considered to have highly effective internal communications:

• 61% report that their managers are effective at dealing openly with resistance to change 
• 64% say their managers are effective at addressing the needs and concerns of their current employees 
• 62% have a clearly defined employee value proposition 
• 50% align their employee value proposition with their external brand 
• 73% say their managers are effective at supporting the executive management vision through their actions 
• 53% are including more communication outcome metrics in their strategies